Consumers should feel that your website is just as convenient as if they were walking into your store or business. Your website is the starting point for all of your digital marketing.
We live in a screen-based society. Ninety percent of our media consumption involves screens and only 10 percent involves print. Our web design team will custom-design a responsive website for you that works on any device. Your website will stand out among a crowded field of look-alike sites.
— Alex Hood, Chief Technology Officer
When it comes to web development and design, having a proper content management system (CMS) is crucial for your entire site. When we meet with a client or prospective client, we do a full technology review of what the requirements/deliverables are for the project. We then match those needs to the CMS that is best suited for the client.
No matter what the CMS, You will always own your site and never be locked out; it’s easy to add, change, or delete content. Hence the 99 percent retention rate…
— Alex Hood, Chief Technology Officer
Sitefinity CMS
Your brand should be built on engaging customers and your website should reflect your brand’s strengths and benefits. Personalizing the web experience for your customers has never been more important in this day in age. A growing number of businesses are adopting personalization, and an increasing number of users have come to expect it. Team SI has partnered with Sitefinity to give your users the best online experience and give your website the ultimate personalization it needs.
Sitefinity Content Management System is one of the most user-friendly CMS available on the market today. It empowers business users to create impactful customer experiences with personalized content, run digital marketing campaigns, and conduct ecommerce on any device and in multiple languages - while letting technical resources focus on innovation rather than maintenance.
There are two personalization solutions we incorporate into our enterprise websites:
Predictive Personalization – which is the ability to predict consumer behavior based on their previous online actions through keywords, location, search engines, and links the user has previously clicked.
Adaptive Personalization – This is a very unique and powerful technology that we incorporate into our websites. We pre-define a persona that scores a user based on the interaction with the website. Based on what the user looks at on the website, they are then targeted with personalized ads geared towards what the user was looking at on the website.
We will have an initial discovery meeting to learn everything about your brand and pick a CMS that will best match your brand’s needs. We focus on your brand and your unique audiences to provide solutions that best suit your business’s overall goal. Our team will make sure that your custom site matches your brand’s look and feel. Your website will be fresh and modern. Our overall goal is to give your brand’s website the "WOW" factor.
