Team SI

President Tim Whitley Speaks About His Vision for Digital Marketing in Agriculture and Equipment

Written by Tim Whitley on Wednesday, March 18, 2015

Since 2010, I have been building one of the largest digital media firms in the state of Arkansas.  Team SI has quickly become an authority in digital marketing, not just in Arkansas but all over the country. We have developed over 156 digital media roadmaps for clients all over the country. That being said, I need to explain why we are now growing in the field of agriculture. More than 20 people at Team SI have helped me engineer my newest adventure in helping farmers and equipment dealers create a better experience in the online world. Read More »

Local Business Strategy to Keep Existing Relationships Strong

Written by on Friday, March 13, 2015

It is so tempting to focus all of your online efforts on attracting new business, but what about the business you already have?  Did you know that it cost most businesses five times more to attract a new customer than it does to keep an existing one, according to Ray Miller’s book That's Customer Focus? Being able to save money and focus on current relationships can deliver just as much, if not more, return on investment.

Digital marketing and social media strategies don’t have to be expensive or complicated. As long as they are engaging and organized, they can have a HUGE impact for your local or small business.  Below are a few examples of how you can retain an existing customer and build stronger relationships with your customer base. Read More »

Five SEO Tools for Automotive Websites

Written by Team SI on Thursday, March 05, 2015

Car dealers know that the level of competition is really heating up online. Without going above and beyond what your competition is doing, you’ll blend in with the crowd. As marketers, we have to look at a lot of data to determine where our client stands against the competition, and what it will take to rise above. It is crucial, then, to make sure that the tools we use are efficient in gathering and reporting that data.  I wanted to put together a list of five tools that really help automotive websites with SEO. Hope you enjoy! Read More »

Find Your Voice in Social Media

Written by on Monday, March 02, 2015

Everyone handles his or her social media account differently. Some people abbreviate, forget about punctuation and use acronyms like LOL or SMH. Others use large vocabulary to try to impress and never throw grammar rules out the window.  Some people are very sarcastic and witty, while others take a more serious approach. Whatever style you have on social media, it creates your own unique voice.   Read More »

New Look, Same Promise

Written by on Monday, February 23, 2015

To better serve you we decided to change our name from Social Innovation to Team SI.  We want our brand to match our team's passion for your digital strategy.  Our team is made up of many different creative minds, and we want our brand to better represent who we are as a whole.   We want our clients and the people around us to feel the same desire we have for helping develop the future of digital marketing.   Read More »

Power of Social Media

Written by on Tuesday, February 17, 2015

When it comes to social media, most businesses think it’s simply a tool for attracting new customers. While that may be true, social media can do so much more. It creates awareness, it’s a quick and effective communication tool, and most importantly it’s used to build relationships with customers. Read More »

5 Things to Look for When Choosing an SEO Vendor

Written by on Monday, February 02, 2015

When it comes to digital marketing, one of the best investments is quality SEO service. Typically, organic traffic to a site is high quality. Users generating this traffic tend to stay on the site longer, have the lowest bounce rate, and are most likely to convert into a lead. Read More »

Finding the Right Social Media Mix: Growth vs. Engagement and Organic vs. Paid

Written by Jonathan Caldwell on Wednesday, January 28, 2015

SI’s Chief Operating Officer Lannie Byrd and Le Bonheur Children’s Hospital, Digital Media Manager Amanda Mauck will kick off a series of educational webinars explaining the importance of finding the right social media mix on Facebook. Using paid likes and promoted posts, they grew Le Bonheur’s Facebook presence more than 30,000 likes in less than a year while increasing Facebook engagement.  Read More »

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