Team SI

What Your Brand Colors Say About Your Business

Written by Team SI on Thursday, October 29, 2015

People have always been protective over their favorite colors since childhood, so it’s no wonder that brands aren’t just as possessive over their colors. Brands and labels should mark their territories with color choices that speak to the brand’s personality and targeted consumers.  Read More »

How To Market Your Brand During the Holiday Season

Written by Team SI on Tuesday, October 27, 2015

Fall is in the air, and we know what that means. Aside from football season and the pumpkin blitzkrieg that takes place this time of year, it’s also the beginning of the holiday season. Halloween, Thanksgiving, Christmas, New Year’s Eve--they all happen in a matter of 3 months, which means a lot of celebrating is in order. Seizing this time of year by taking advantage of holiday shopping trends means your business will be given the precious gift of skyrocketing online conversions in no time. Read More »

A Day in the Life: Alix Fiorino

Written by Team SI on Friday, October 16, 2015

This month we would like to introduce to you team member Alix Fiorino. Alix is a Content Producer for Team Luther in the automotive division here at Team SI. Although a southern California native, Alix grew up bi-coastal.  Spending her childhood traveling between Orange Country, California, and Fort Lauderdale, Florida.  Read More »

5 Secrets to Rocking Facebook for Businesses

Written by Team SI on Tuesday, October 13, 2015

Whether you are an established company with a faithful customer base or you are a new business just starting out, you know in today’s digital landscape Facebook is a vital part of any business. With this knowledge in hand, you decide to take the leap and set up your company’s Facebook page. Now what? Read More »

Social Media Shares Impact More Than Meets the Eye

Written by Grace Townsend on Friday, October 09, 2015

Facebook allows us to do so much more than just look at friend’s photos or see what long distance family members are up to. Facebook allows us to share and read compelling stories that can bring communities together to make a difference in someone’s life. Facebook allows us to share information that won’t be forgotten and reach people all over the world like never before.  Read More »

Instagram Advertising and Gmail Sponsored Promotions

Written by on Tuesday, October 06, 2015

We strive to be at the cutting edge of the digital advertising world here at Team SI. This is why we are so excited to share a couple of new ad formats that have rolled out over the past month, Gmail sponsored promotions and Instagram advertising. Let’s walk through both of them. Read More »

What Will be Your Digital Legacy?

Written by Tim Whitley on Monday, September 28, 2015

Each of us leaves a legacy. Will your legacy be your children, grandchildren, your employees, the work you have accomplished in a third-world country or simply how much you loved? This is something that we think about as we age. Read More »

Get to Know Team SI's CEO Tim Whitley

Written by Team SI on Tuesday, September 22, 2015

Tim Whitley can be described as a positive leader, innovator, hard worker and team - focused. Passion has been in his blood since he was a small child.  More on that below… Read More »

The Power of Google Analytics

Written by on Wednesday, September 16, 2015

The first thing we do at Team SI when we bring on a new client is to check if Google Analytics (GA) has been installed on the site. If it hasn’t, then we will install it ourselves. It’s a free tool provided by Google that every digital marketer should take full advantage of. The immense amount of information that GA provides is a cornerstone in measuring the effectiveness digital marketing strategy. But just as important at helping design a marketing plan, GA is also the industry standard when it comes to reporting how a strategy has impacted the performance of a website.  Read More »

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Team SI is named to Inc. 5000 for the third time.