Written by Team SI on Monday, March 21, 2016
How valuable do you think social media is to the overall success of your brand’s marketing scheme? Is it an instrumental tool that your brand can’t operate without, or a time-consuming task that you do just because everyone else is? We here at Team SI believe social media is the invaluable key to any successful marketing strategy. Read More »
Written by Team SI on Monday, February 29, 2016
This month we would like to introduce team member Autumn Dickerson. She is our executive sales representative in our equipment division here at Team SI. She spends most of her days educating equipment dealers about the importance of having an online presence as well as showing them the benefits of working with Team SI. Read More »
Written by Team SI on Wednesday, February 24, 2016
Google’s changes in its desktop search interface last week greatly increased the importance of search engine optimization and content marketing. Read More »
Written by Team SI on Tuesday, February 23, 2016
Written by Team SI on Thursday, February 11, 2016
We’re hosting a LIVE Google Healthcare event on March 9th, and you’re invited to join us to learn the latest insights into the healthcare industry!
As patients increasingly turn first to the internet to learn about their health needs and explore potential service providers, it's become increasingly critical for healthcare marketers to understand patients' online behavior and identify new ways to engage them along their digital journey to wellness.
Google experts will be discussing how technology is changing the healthcare industry and sharing insights from Google's latest study on online patient behavior.
We’ll provide refreshments and lunch—all we need is you!
March 9th, 2016 11:00 p.m. – 1:00 p.m.
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The best customers are those who are loyal and committed to your brand. Developing lifelong relationships with customers goes far beyond creating a desire for your product or service. Once you connect with a customer, your brand must continue to nurture and develop that relationship. Read More »
Written by Grace Townsend on Tuesday, February 02, 2016
Super Bowl week is here! Will quarterback Cam Newton lead the Carolina Panthers to their first Super Bowl victory or will Denver’s quarterback Peyton Manning retire from the NFL with a new Super Bowl ring on his finger? Not only are the teams preparing for the biggest game of the year, marketers and fans alike are preparing for the most watched television event of the year as well. Read More »
Written by Team SI on Tuesday, January 26, 2016
The first real SEO news of 2016 has been confirmed, but has left people questioning. Google Panda, one of Google’s quality content algorithms, launched February 2011, is officially part of Google’s core ranking algorithm. It is unclear as to when this development took place. Many people who deal with SEO are now wondering what exactly being part of the “core algorithm” means. Read More »
Written by Team SI on Wednesday, January 20, 2016
This month Team SI would like to introduce team member Jeff Hanks. He is the director of sales and is always full of innovative ideas. Jeff is quite the traveler. He loves going to explore new places and being with his family. You can find Jeff hanging out with his dog Abbey at the local dog park on a pretty day. Read More »
Written by Team SI on Friday, January 15, 2016
Since its founding in October 2010, the online mobile photo sharing platform Instagram has exploded. With over 400 million active Instagram users and more than 80 million photos shared on Instagram daily, businesses should embrace the social media giant as a marketing opportunity. Read More »
Written by on Tuesday, January 12, 2016
A blog is a place to express ideas, share knowledge and/or communicate with a user base. Hopefully some combination of all of the above! When we talk about optimizing blog posts for the search engines, we have to keep in mind that the blog post needs to be optimized for the reader. After all, you can bring all the people in the world to your blog, melt the servers down with traffic, but if the post isn’t engaging, informative or otherwise written for your audience, people will leave. Read More »