Element: October 2020 Release Notes

Written by Shaun Hartman on Saturday, October 31, 2020



Did You Know that Element is a Shape Shifter?!: One of the biggest secret features in Element is ready to show up for your site. Element's Personalization Feature can show a different homepage or landing page depending on what kind of customer is looking at it. One of the best examples is Large Ag vs Small Ag customers. You can feature different equipment and different specials based on where the customer is coming from allowing you to fully tailor the experience on a customer-by-customer basis.



The New Profile Builder Is Coming!: Residential compact tractor buyers are often first-time buyers who don't know exactly what they need. Rather than being intimidated with questions about horsepower and model numbers, our quiz can help configure the right piece of equipment for their needs. You can also use this feature to create user segments for personalization. Reach out to Book Time with Me so that I can get you set up!



Build Your Own NEW Discounts Feature: We're adding a new feature for integrating package deals into Build your Own. We've made Build Your Own smart enough to look through all of your current Dealer Promotions (Packages) to see if a discount is available. When the exact combination of equipment is reached (even by accident!) the discount is deducted from the total price. This will allow a better integration with your packages and create an opportunity for customers to submit their package from Build Your Own after being able to add other available attachments and accessories to the package.



CMS Update: Element is built on an enterprise-level CMS called Sitefinity. We recently upgraded to the latest version Sitefinity 13. Here are some of the new features that we can help you take advantage of.  SITEFINITY 13

Our Support Guarantee: We have worked very hard to tighten up processes around support. When you reach out to [email protected] you will receive a response in under 30 minutes between 8:30 am and 5 pm. If you put in your request before or after that window, we will be in touch between 8:30 am and 9 am. This is part of our commitment to the best service in the industry.